From Click to Close: Smarter Tracking with HighLevel
Struggling to prove where leads actually come from, or which ones turn into revenue?
If you’re an agency owner, marketer or operator trying to prove ROI without messy spreadsheets or disconnected tools, this masterclass is for you.
Richard Whirley is the founder of System X Designs, creator of HighLevel Consulting and a HighLevel Certified Admin known for building systems that actually work. He helps growing and multi-location businesses clean up attribution, generate better leads and get accurate reporting in HighLevel, without duct tape or guesswork.
In this session, Richard will break down the exact frameworks used to track performance from click to close, using HighLevel to support the entire process end-to-end.
What you’ll learn:
✅ How to move attribution from contact-level to opportunity-level
✅ How to use UTMs and click IDs correctly (without overcomplicating it)
✅ How to build dashboards that show real ROI in real time
✅ How HighLevel supports advanced attribution and reporting at scale
